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Sphere of Influence in Real Estate: How to Build and Work It
A sphere of influence is the group of people who already know you well enough to think of you when someone they know needs an agent. In real estate it…
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Circle Prospecting: Radius, Triggers and a Weekly Routine
Circle prospecting means contacting the homeowners around a home you just listed or sold, so you…
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Expired Listings: How to Find Them and Reach the Owners
Expired listings are homes whose listing agreement ended without a sale, and their owners are some…
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Price Reduction Conversation With Sellers: A 4-Step Guide
A price reduction conversation with sellers is never easy, and the latest data from the National…
News
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Nearly 10% of Borrowers Are Now Choosing ARMs as Rates Top 7%
Mortgage rates just pushed enough buyers into riskier loans that the Mortgage Bankers Association put a number on it, and that number…
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Down Payments Just Hit a Four-Year Q2 Low While Payments Jumped 74%
Realtor.com’s newest down payment report just confirmed buyers are stretching themselves thinner than they have in years, and thinner buyers fall out…
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37% of Buyers Would Let AI Handle a Home Purchase With Minimal Human Help
A new LendingTree survey just put a number on something agents can already feel happening in their showings: buyers are not asking…
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SERHANT. Unveils Dot, an AI That Runs Agents’ Days Without Being Asked
SERHANT. just unveiled an AI that decides what an agent should work on next instead of waiting to be told, and the…
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Compass Got 15,000 Agents to Generate 97,000 AI Conversations in Weeks
Compass just spent weeks getting 83,000 agents to actually use an AI tool, not just install it, and the adoption numbers are…
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CINC CRM Review: Pricing, Features, and Buyer Follow-Up Gaps
This CINC CRM review looks at what CINC (Commissions Inc) actually delivers for real estate teams, what it costs once you get…
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NAR’s 2026 Report Shows AI Use Climbing, but Concentrated in One Place
NAR’s newest technology report just confirmed AI has gone mainstream among agents, but the fine print shows most of that usage is…
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AI Intent Layer for Real Estate CRM: What It Adds
If your brokerage already runs Follow Up Boss, CINC, or kvCORE, the question is not which CRM to buy next. It is…