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Buyer Leads for Real Estate Agents: Sources and Follow-Up
Buyer leads for real estate agents are people who are looking to buy a home and have given you a way to reach them. They are the easiest leads to…
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Sphere of Influence in Real Estate: How to Build and Work It
A sphere of influence is the group of people who already know you well enough to…
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Circle Prospecting: Radius, Triggers and a Weekly Routine
Circle prospecting means contacting the homeowners around a home you just listed or sold, so you…
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Expired Listings: How to Find Them and Reach the Owners
Expired listings are homes whose listing agreement ended without a sale, and their owners are some…
News
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Bright MLS Is Building an AI Academy for 100,000 Agents
Bright MLS, one of the largest MLSs in the country, just announced it is building an AI Academy for its roughly 100,000…
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Northwest MLS Just Launched an AI Home Search With Zero Ads and Zero Lead Forms
Northwest MLS just launched a new AI-powered home search on NWMLS.com, built in partnership with Broker Public Portal and powered by its…
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UWM’s New ChatGPT App Shows Where AI Search Is Headed for Agents Too
United Wholesale Mortgage just launched Mortgage Matchup, a plugin that lets ChatGPT users search for independent mortgage brokers by expertise, run affordability…
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eXp Realty Says Its All-in-One AI Platform Cuts Software Costs by 70%
eXp Realty is expanding Nexus, its AI-native platform for international agents, into Europe, the Middle East, India, and Africa, along with Asia-Pacific…
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Compass Says Its AI Just Cut CMA Prep From 90 Minutes to 15
Compass told investors on its Q2 earnings call that its AI Assistant now assembles a pricing-ready comparative market analysis in under 15…
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Real’s AI CRM Assistant Leo Is About to Meet 180,000 New RE/MAX Agents
Securityholders of both Real and RE/MAX approved Real’s $880 million acquisition of RE/MAX Holdings on August 14, and the deal is expected…
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A Real Brokerage Just Put an AI Avatar Named Mae on Its Website
Edina Realty just relaunched its consumer-facing website, and the headline feature is not a new search filter. It is Mae, an AI-powered…
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Coldwell Banker’s CEO Just Called ChatGPT ‘Sycophantic’ About Home Prices
Kamini Lane, president and CEO of Coldwell Banker Realty, told CNBC’s Diana Olick something agents have suspected for a while but rarely…